Marketing - Brazen

Being creative, pushing the boundaries and enabling a company to promote themselves.

No one could deny the appeal of Frozen throughout 2014 with Disney Frozen toys being some of biggest sellers at Christmas. Each and every year Nick Price Creatives produce a unique marketing promotion on behalf of Daventry company Steam Traction World. The campaign was called Brazen - a wonderfully witty take on a 'typical day at the office.'

Nick Price Creatives came up with the concept, the name 'Brazen', the rewritten words for the song "Do you want to build a Showmans?" and the styling to be used for the Youtube presentation, which would be backed up with both on and offline marketing activity. Each member of staff was illustrated and a brand new character Coalaff, an Olaf-esque homage with the exception of Coalaff being made from coal, before the presentation of storyboards to Steam Traction World.

Once the go-ahead was given, inkeeping with the company image, it was literally full steam ahead. A recording was made of the song. This was edited together with a backing track, the sets were illustrated, the characters animated and a full animated feature was produced in time for a 'premiere' complete with countdown and illustrated characters being unveiled one by one on a red carpet. The Frozen parody was nothing new with Steam Traction World taking on the John Lewis advert the Bear and the Hare the year before with their own delicious twist. Brazen had over 2,500 views on Facebook within the initial 24 hours of launch.

What was said:
"Since Nick Price Creatives have taken over our Social Media requirements we have seen the business grow in the UK and Internationally exponentially. With regular updates and focused marketing at Christmas and during other seasonal times he has not only increased the Facebook and Twitter Followers six fold he has also succeeded in creating our very own brand." Dean Rogers, Steam Traction World

Daventry Marketing

Childrens Hairdresser in Rugby

Nicki Nippers stylists are very experienced in cutting children’s hair, they understand how important it is to ensure the comfort and safety of the child while they are having their hair cut.

Nicki Nippers Childrens Hair Cut

Kids will love Nicki Nippers:
Children are keen to jump into their colourful children’s chair
Certificates are awarded for all first haircuts
Lollypops and stickers are rewarded to encourage the children
Nicki Nippers like to turn a scary haircut into a fun experience

You will love Nicki Nippers:
Your child will enjoy the experience - that's guaranteed!

Classic Car Transport

A Bentley to Brisbane? A Porsche to Portsmouth? A Triumph to Totnes? Whatever your marque, wherever it needs to be safely, securely and professionally transported to; a new website www.classiccartransport.co.uk is the obvious choice.

1935 Bentley enroute to Australia

Using a variety of covered classic car transporters, purpose built freight cases and professional experienced personnel, who have over 40 years combined experience within the classic car transportation, motorsport and motor industry. Your classic car is in the safest possible hands.

VW Campervan heading for new interior trim

Logo Design

Logo designs via Facebook

Post by Nick Price Creatives.

Mr Men

Film rights for the Mr Men and Little Miss characters have been secured by Fox Animation, the studio behind the Ice Age and Rio franchises.

Shawn Levy, who produced and directed the Night at the Museum films starring Ben Stiller, will produce a movie. No director or writer has been announced as yet. The iconic children's books were the creation of Roger Hargreaves, who came up with Mr Tickle when his young son Adam asked what a tickle looked like.

He wrote and illustrated his first book in 1971 and the series went on to feature 85 characters. More than 120 million copies have been sold, with translations in 15 different languages.

In 2011, the rights to Mr Men and Little Miss were acquired by Sanrio Co, Ltd in 2011, the creators of Hello Kitty. Janet Hsu, head of Sanrio, Inc said: "I loved reading these books as a kid, and now I love reading them to my own kids. Their humour, wit and uniquely specific tone make this a truly classic series. I can't wait to help shepherd them to the big screen."

Fox Animation president Vanessa Morrison added: "The Mr Men and Little Miss characters have delighted readers from around the world for decades." The books were previously turned into a children's BBC TV animation between 1974-1985, which was narrated by Dad's Army actor Arthur Lowe When Hargreaves died aged 53 in 1988 following a stroke, his son Adam took over the running of the multi-million pound business.

The Mr Men and Little Miss book titles were sold to entertainment group Chorion in 2004 in a £28m deal. Adam joined the company as a part-time creative consultant. In 2011 he created a new character called Little Miss Princess in time for the wedding of Prince William and Kate Middleton.

Google Glass sales halted but firm says kit is not dead

Google is ending sales of its Google Glass eyewear. The company insists it is still committed to launching the smart glasses as a consumer product, but will stop producing Glass in its present form. Instead it will focus on "future versions of Glass" with work carried out by a different division to before.

The Explorer programme, which gave software developers the chance to buy Glass for $1,500 (£990) will close. The programme was launched in the United States in 2013. It was then opened up to anyone and was launched in the UK last summer. It had been expected that it would be followed reasonably quickly by a full consumer launch. From next week, the search firm will stop taking orders for the product but it says it will continue to support companies that are using Glass.

The One Show(mans)

It was great to see Steam Traction World mentioned on the One Show Friday (16th January) featuring Colin Alexanders stunning 4 inch Scenic Showmans DCC.

With Professor Brian Cox having a ride and host Chris Evans describing it as "absolutely beautiful," Colin squeezed in a namedrop for Steam Traction World - so it's really hats off to him!